Privacy Policy
Effective Date: August 27, 2026
Seiton (https://seiton.online) explains here how we collect, use and protect information when you visit the site, create an account, or connect tools to the briefing service.
1. Information We Collect
Account data: email, authentication details and billing records for your Seiton subscription. Used to run the account, send the daily briefing, and provide support.
Connected-tool data: read-only metrics and metadata from providers you authorize (for example Stripe subscription and invoice metadata, Search Console queries, analytics events, Sentry issues). Card numbers are never exposed by Stripe to this integration.
Optional first-party analytics: if you install the Seiton snippet, we collect pageviews and similar events from your site to power briefing dimensions that need visitor data.
2. Use of Information
We use this information to generate your briefing and dashboard, send the scheduled morning delivery (email, Slack or Discord — not a stream of real-time alerts), operate billing, and improve the product. Connected data is not used to train models, ours or anyone else's, and is not pooled with other customers' data.
3. Sharing of Data
We do not sell personal data. We share it with infrastructure providers needed to run the service (hosting, database, email delivery, and Stripe for Seiton subscriptions) or when required by law. The current subprocessor list is on the Security page and in the Data Processing Agreement.
4. Cookies
We use cookies to keep you signed in and to understand aggregate use of Seiton itself. If you load the optional tracking snippet on your own site, you are responsible for any consent your visitors need.
5. Security
Tokens are stored encrypted. Connections read your data and never change it — the one object Seiton creates in a connected tool is the webhook endpoint that delivers billing events, removed again when you disconnect. You can revoke a provider without asking us. Details — scopes, retention, deletion and incident contact — are on the Security page. We do not claim SOC 2 or other certifications we have not obtained.
6. User Rights
You can ask to access, correct, export or delete your personal data by emailing hello@seiton.online.
7. Data Retention
If you do not subscribe after the 14-day free trial, collected project data is deleted 7 days after the trial ends. If you cancel a paid subscription, data is kept for 30 days after your paid period ends and then deleted. You may request immediate deletion at any time.
Collection stops when access ends, not when the retention window closes: once a trial expires or a paid period runs out, connected providers are no longer read and the tracking script’s events are no longer recorded. The retention window applies to what was already collected.
When the window closes, a scheduled job deletes the project’s metrics, snapshots, signals, health scores, tracked traffic and stored provider credentials, and removes the webhook endpoint Seiton created in your billing provider. Your account, your project and our own billing records for payments you made are kept — the latter for accounting and legal purposes. Subscribing again before the window closes stops the deletion and resumes collection.
8. Updates
Material updates will be sent by email or shown in the product.
Privacy questions: hello@seiton.online.